Schedule content, discover trends with social listening, get actionable insights and analytics, create ads, measure ROI, and much more with Hootsuite. Facebook Business Pages remain a critical tool for brands looking to connect with social users — and if you already have one, it’s time to update it for 2025. Scroll to the end of this post for tips on how to do that or build one from scratch. Facebook marketing for small businesses is a valuable tool in your brand’s overall growth strategy.
You can use them to share posts, photos, videos, and whatever else you want. It’s basically just a profile but for something that’s not human. The biggest difference is that any number of people Jackpot Jill Casino can Like and Follow the page.
- Facebook is still the most popular social media network in the world as of 2025, with an average of more than 3 billion active monthly users.
- If that’s your preferred method of communication, you’ll want to set this up now.
- This is separate from the regular Facebook mobile app.
- It can significantly expand your audience reach, enable more specific ad targeting and drive more traffic to your website.
- Yes, Facebook gives you 30 days to cancel the deletion.
Facebook is a global social network that connects people with friends, family, communities and brands. It’s owned by Meta, which also owns Instagram, Messenger and WhatsApp. You can track what people are saying about you, your top competitors, your products — up to two keywords tracking anything at all over the last 7 days.
How to create a Facebook Business Page: New tips for 2025
Here are some tips on how to get more Facebook page likes and followers that have helped over 100 thousand people so far and counting, so be sure to read it next. Otherwise, you’re gonna start losing followers as quickly as you get them because they’re not getting any value from your page. …so that you don’t have to worry about it and you can just focus on your business, we do that for small businesses every single day. Depending on what you select, Facebook may have you add something such as the website URL you want to direct people to after they click on that button.
View your Page as a community hub
Your personal Facebook account is the key that lets you into your new business page. Don’t worry—the information from your personal account will not be publicly visible on your business page. If you have team members helping you with your page, they’ll also need personal accounts to unlock their specific roles and capabilities. It really depends on your business and target audience. To add multiple categories, just follow the steps above. You can also add Facebook page categories by typing in the category name and then selecting it from the drop-down menu.
Now, we selected bank for our fake page here so it’s prompting us to enter an address. But if you selected a category that doesn’t warrant a brick-and-mortar, it may not ask for this. Now the Page is really starting to take shape, so it’s time to get a few fans. Afterwards, in the sidebar to the right, type the name of a friend you think might be interested in the Page, and then click “Invite” to let them know about it.
But small businesses starting from scratch on Facebook need all the brand awareness and brand recall they can get. Use the cover photo to include a photo of your dog if you want along with anything specific you want to promote. And then the profile photo is a square, 170 x 170 pixels. This is the name that will be visible to Facebook users, so make sure it’s spelled right.
No one wants to launch a Page with a follower count of zero. To get things rolling, click the Invite Friends button to suggest your Facebook friends connect with your new page. That said, you need to log into your personal Facebook profile (or create one) to get started with a Facebook Page. You need a Facebook Business Page to run Facebook ads, open a Facebook shop, or create a Facebook Group managed by your brand. You’ll see this text when you are editing your Facebook page categories.
That being said, a good rule of thumb is to choose categories that accurately reflect what your business does and that will be relevant to your target audience. Now that you know all of the Facebook page categories that are available to you, it’s time to learn how to change your category. You can delete a page directly from the Facebook app — just make sure you’re logged into the account with admin access.
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